Jake Knapp
Jake Knapp is a design partner at Google Ventures
Jake Knapp is a San Francisco-based product designer. He’s currently a design partner at Google Ventures. He works with Google Ventures’ many portfolio companies to solve their design challenges.
Build for Speed: How to Prototype and Test Any Product in Five Days
The current methodology for building applications is broken. Most teams go through the classic agile pattern: ideate, build, launch, measure, iterate, repeat. Even when executed efficiently, this process stifles innovation under the burden of engineering and product launching. Using real-world examples, Daniel and Jake will show how to test your theses more quickly and increase the overall effectiveness (and happiness!) of your whole team.
Slides
How to prototype and test your products using Google Ventures design sprints
At Google Ventures, we do design projects with a huge variety of startups, from Nest to Foundation Medicine to Fitstar to Blue Bottle Coffee. One of the key ways that we help our portfolio companies is through a process that we call a “5 Day Design Sprint.” Over just five days, we ideate, prototype, and real-world test products. This process isn’t just for startups – we’ve had a lot of success designing products using sprints at well-established companies (like Google!) too.
This workshop is going to be practical to a fault. We’re tired of hearing people spout bromides about innovation and creativity. Design sprints are about solving real problems in real businesses in the real world, so we’re going to give you specific, repeatable techniques and tools for making your product teams move faster and more confidently.
Come join us for a workshop where we’ll walk you through a hands-on design sprint and give you the tools to bring sprints to your own organization.
Attendees will learn:
- The steps of a 5-day design sprint
- How to lay the foundation for solving the right problems
- Who needs to be in the room to get actual results
- What kind of space fosters real creativity and productivity
- How to ideate as a group, without spinning your wheels brainstorming
- How to create forcing factors to keep everyone focused and on-track to get fast results
- How to plan a user study and recruit participants on the cheap
- Techniques for super rapid prototyping at high fidelity
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